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Jill McAlpine

inpurpose

I help talented founders and organisational leaders build better businesses and better workplaces for everyone.

If you're leading a growing SME or team, you might recognise the signs: strategy that isn’t landing, systems that haven’t kept pace, or a team that just isn’t clicking. That’s where I come in.

I’ve led teams across the private, public, and entrepreneurial sectors, so I know what good looks like and how hard it is to get there.

Through inpurpose, I work hands-on with businesses and organisations to lead change that sticks. Together, we get clear on strategy, optimise operations, and strengthen team performance.

My work focuses on:

  • Business strategy and execution for founder-led SMEs

  • Organisational development and leadership alignment

  • Inclusive team development and performance systems

  • Embedding neurodiversity into workplace culture

  • Supporting women to build confident, purpose-led businesses

  • Using AI and automation to simplify operations and support scale

I'm also the creator of Working with Me - a practical, team-led framework for building inclusive, high-performing teams. It’s been used across business, third sector, and public sector settings to improve collaboration and build stronger team culture. We’re now developing it into a platform.

Alongside my consultancy work, I’m a strategic partner at Kane Partners, a board member of Highland Business Women, and a long-time mentor to emerging female founders and leaders.


Business details

Position
Founder
Age
35-44
Employees
2-5
Head office
Inverness

Group details

Group
Highland Business Womens Club
Role
Events

Get in touch

WASPS Inverness Creative Academy , Inverness, IV2 3JP

Phone
Website
LinkedIn

Visit inpurpose

WASPS Inverness Creative Academy , Inverness, IV2 3JP

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